K-beauty

South Korea is well-known for its beauty industry, which ranges from plastic surgery to skincare to makeup. People from all over the world come to experience South Korea's top-notch facial treatments and cosmetic surgery. According to the Korean Tourism Organization, in 2019, over 85,000 people visited South Korea for dermatological reasons and over 90,000 for plastic surgery procedures. Therefore, facial treatments in South Korea are considered the best in the world.

View Post

Kpop

K-Hip Hop Is Changing Beauty Trends in South Korea

July 23, 2023
Nicky Kim

The ideal K-beauty look of pale skin, straight brows, and doe-like eyes may be changing. With edgy images of hip hop girl power flooding TV screens, Korean women are venturing into alternate styles. Thanks to the success of Korean dramas like Itaewon Class and Kpop groups like BTS and BLACKPINK, K-hip hop is now a leading trendsetter in changing beauty trends in South Korea.

View Post