Korean Fashion is hotter than ever. Thanks to K-Pop, K Dramas, and Korean social media influencers, global interest in Korean Fashion is higher than ever. Therefore there is been a high demand from Global brands to partner with some of the top Korean Fashion Influencers. Many of these Korean Fashion Influencers are killing on Instagram. They spend their time both in Korea and abroad. Therefore they have a large global following and need to work twice as hard as they have to target both the English and Korean markets. Korean consumers are increasingly drawn to internationally-minded Korean influencers who can attract fans from not only Asia but the world.