K-Hip Hop Is Changing Beauty Trends in South Korea
The ideal K-beauty look of pale skin, straight brows, and doe-like eyes may be changing. With edgy images of hip hop girl power flooding TV screens, Korean women are venturing into alternate styles. Thanks to the success of Korean dramas like Itaewon Class and Kpop groups like BTS and BLACKPINK, K-hip hop is now a leading trendsetter in changing beauty trends in South Korea.