Culture

To be sure, the global marketplace for limited-edition sneakers is a highly competitive one. However, in recent years there has been an increasing number of global sneaker brands looking to take advantage and capitalize on this interest among South Korean millennials by launching various initiatives designed specifically toward creating special Korean edition sneakers. It is not uncommon to see long lines at Nike and Adidas stores across Seoul of people waiting to get their hands on these limited edition sneakers made for the South Korean market. It is also no secret that Korea's youth are becoming more receptive to global brands like never before. Below is a complete list of the hottest and best special edition sneakers for South Korea. 

Hanbok plays an integral role in Korean culture. It is worn at key moments in a person’s life as well as being donned for traditional occasions like weddings, festivals, holidays, and birthdays. There is even a Hanbok Day which was established by the South Korean Ministry of Culture, Sports, and Tourism in 1996. Hanboks are meticulously handcrafted. This is why they cost millions of won and tend to be handed down from generation to generation. Since the 1990s there has been a growing interest in Hanbok amongst the younger generation in Korea with numerous Korean dramas, K-pop idols, and groups fueling the revival. This has led the way for Korean designers who have innovated the traditional hanbok by mixing it with western influences. These modern hanboks can be worn in a variety of ways and don't stick to the conventional ways of wearing hanbok.