Virtual Influencers in Korea to Keep an eye on this year
Social media influencers have been on the rise in Korea over the past decade. However, the latest trend has been virtual influencers. Companies big and small are looking into creating virtual influencers in Korea for their marketing needs. Virtual influencers are digital characters/avatars that were created using computer software. These virtual influencers have their own personality thanks to AI technology and are active on social media channels like Instagram and YouTube.