PSY’s Gangnam Style has now crossed 3.8 billion views on YouTube. This puts Gangnam Style at the top of the list for the most-watched Kpop music Videos ever and it is not even close. This is saying a lot since Kpop has been growing in popularity for many years before Gangnam Style came out. Since YouTube’s launch back in 2005, YouTube has continued to grow. Now nearly 6 billion videos are watched each day with people uploading close to 500 hours of video to YouTube every minute. Kpop accounts for less than 1% of YouTube’s content. Yet it gets close to 5% of the views. Clearly, a lot of people, not just Koreans, watch Kpop music videos on YouTube.
This article will focus on the most viewed Kpop Music Videos on YouTube ever. If you are interested in non-Kpop related Korean YouTube videos, we have an article for that as well. Many of these Kpop videos instantly get massive views on their release thanks to the millions of subscribers by many top Kpop Entertainment companies. For example Bit Hit Entertainment over 49 million subscribers and SM Entertainment has over 25 million subscribers! This is why you will see A LOT of BTS and BLACKPINK on this list.
PSY – GANGNAM STYLE
When Gangnam Style came out, Psy was considered an “old school” Kpop star. He also had a bad-boy image and nothing like the clean-cut version you see today. So when people started to learn more about Kpop because of Psy, he was not the classic representation of Kpop stars during this time. Gangnam is a wealthy neighborhood in Seoul where young people go for parties. The song brilliantly and humorously captures the culture of people who hang out in Gangnam.
Gangnam Style has a lot going on in the music video but all the shots were shot in less than 2 days of filming. It features many Korean celebrities such as Hwang Min-woo (dancing kid sensation), Soon Jae-Suk (TV host/comedian), No Hong-chul (TV personality), and Hyuna (Kpop star). It also included the famous horse dance that went viral all around the world. On its first day of release, Gangnam Style got an impressive 500,000 views! Now it has over 3 billion views on YouTube!
“Gangnam is a territory in Seoul, Korea. I describe it as noble at the daytime and going crazy at the night time…and the lyric says I am the right guy for the lady who is like that,” said PSY
Total Views: 4,013,516,649
BLACKPINK – DDU-DU DDU-DU
BLACKPINK became the first Kpop group to get over 1.5 billion views on YouTube for Ddu-du Ddu-du. The song already was the first to pass the 1 billion view mark back in November of 2020. In addition, the 4 members are the second-most subscribed global artists on Youtube with over 54 million subscribers. Their fandom (Blinks) is the biggest in Kpop and is very aggressive when it comes to making sure a new BLACKPINK release breaks as many YouTube records as possible. It is also one of the best Kpop Videos on YouTube ever produced.
Total Views: 1,523,718,980
PSY – GENTLEMAN
PSY’s follow-up to Gangnam Style was also a big hit on YouTube. The pressure was high on PSY to replicate the massive success of Gangnam Style. While the song did not reach that level, Gentleman was still a huge success. The video was not praised by all as it shows Psy pranking women which some viewers felt were too sexual. However, the video was able to get over 50 million views on Youtube in the first 2 days of its release.
Total Views: 1,390,302,901
BLACKPINK – Kill This Love
Another BLACKPINK music video that has over 1 billion views on YouTube is Kill This Love. The “Blinks” did a great job in promoting this song right when it was released. However, it also got a lot of media attention when the dance practice video of “Kill This Love” was released on Blackpink’s official YouTube channel. KBS banned the music video for violating Korea’s Road Traffic Act because there is a scene in the video where Rose is seen driving a car at high speed without wearing a seatbelt. Both positive and negative media attention really helped this music video gain a lot of attention upon its release. It is one of their most popular global songs and was able to rank 41 on the Billboard’s main singles chart in its first week of release.
Total Views: 1,239,693,077
BTS – DNA
BTS has become a global musical sensation. Their videos are among the top viewed Kpop videos on Youtube. A lot of the thanks have to go to their fandom (ARMY). They have done a great job of supporting BTS and making sure their videos are shared all around the world. Their 2017 hit song DNA has the most views and topped 1 billion views on YouTube back in June of 2020. When it was first released it got 21 million views on Youtube within 24 hours. In addition, DNA is the lead track for their 2017 album Love Yourself. It stayed on Billboard’s Hot 100 chart for 4 weeks in a row. In addition, the song was certified Gold by the Recording Industry Association of America.
Total Views: 1,227,202,270
BTS – Boy With Luv
Many might not know BTS from DNA but rather from Boy With Luv. BTS collaborated with singer-songwriter Halsey to create this music video which has also hit 1 billion views on YouTube. The song was able to peak at No.8 on the Hot 100. It is seen as the song that really helped BTS break out in the U.S. Market. They even performed Boy With Luv on Saturday Night Live!
I flew to Korea to film the music video for “Boy With Luv” and got to spend some time there, and see how they [BTS] work, how they make music videos, and how dedicated they are to dance and making sure everything is perfect,” said Halsey.
Total Views: 1,169,972,231
BLACKPINK – BOOMBAYAH
BLACKPINK makes the list again with their third video to reach 1 billion views on YouTube. It is their debut single and was released with “Whistle” as a digital single Square One. Boombayah got to the 1 billion view mark, 4 years after its initial release. It was one of their very first hits. No Kpop group ever has had 3 music videos hit the 1 billion views mark on Youtube. More will for sure be on their way as you can see from below.
Total Views: 1,138,141,025
BLACKPINK – AS IF IT’S YOUR LAST
The countdown has begun for the next BLACKPINK song to pass 1 billion views on YouTube. It might not happen in 2020 but for sure it will happen in 2021. “Blinks” will be working hard in 2021. This will give BLACKPINK 4 songs to hit 1 billion views. As if it’s your Last also won the Digital Bonsang Award at the Golden Disc Awards. It also debuted on the top spot of Billboard’s World Digital Song chart. Do you think you are the ultimate BLACKPINK fan? Try our Blackpink Quiz which is currently the hardest Blackpink quiz online and only for hardcore Blinks.
Total Views: 978,826,324
BTS – Dynamite
BTS made history in 2020 when their new single Dynamite became the best-ever 24 hour debut of a music video on YouTube with more than 100 million views (101.1 million). The song is an upbeat disco-pop track that was sung entirely in English. It is officially the most-viewed music video premiere on Youtube. This was a goal that the BTS Army was trying to achieve as Blackpink’s How You Like That previously held the record. They were able to make their TV performance of Dynamite at the 2020 MTV Video Music Awards. In addition, BTS got their first Grammy nomination in the Best Pop Duo/Group Performance category for Dynamite.
Total Views: 934,484,913
BTS – FAKE LOVE
BTS’s Fake Love has passed 800 million views in 2020. Back in 2018, it had the most views on YouTube in the first 24 hours of its debut. It is the title song from their record-breaking album Love Yourself: Tear.
Total Views: 885,990,015
BTS – MIC Drop
BTS collaborated with American DJ/Producer Steve Aoki for Mic Drop which has already passed 800 million views on YouTube. Moreover, it debuted at No.28 on the Billboard Hot 100 and stayed there for 10 weeks in a row.
“It’s [Kpop] kind of like a best-kept secret. Because it’s in Korean, you don’t get to hear about it so much. Now Because of the way that people discover music, it doesn’t have to be in English anymore. People are amazed by different cultures and sounds,” said Steve Aoki.
Total Views: 879,511,364