It is typical to see a Kpop music video reach 100 million views on YouTube in a matter of days. In the case of BTS’s Dynamite, they were able to do it in one day. How do they do it? How are Kpop videos on YouTube generating so many views so quickly? It is simple, their fans make it their goal to make sure their favorite Kpop group gets the highest views possible. We are talking about hitting play on multiple devices, multiple browsers using a variety of VPNs. Western music fans don’t do this and it is only something you will for Kpop videos. This is what you call a very loyal and dedicated fan base.
Kpop entertainment companies fully understand this so they make sure to upload teasers to get the fans ready for the official release. Since the fans know when the premiere date is, they all work as one to make sure a video gets as many views as possible. Typically, they are trying to break some kind of record that was previously set by another Kpop music video. Add this to the simple fact that these Kpop videos are so visually stunning! Why are Kpop Music Videos so much better than Western pop music videos? The simple answer is the budget. Kpop Entertainment companies spend millions creating and then marketing the music video. So all this adds up to Kpop videos on YouTube getting 1 Billion views. Below is a complete list of the Kpop music videos that have accomplished this feat.
PSY – Gangnam Style
Gangnam Style was able to reach 1 billion views on YouTube back in December of 2012. It was a wild 2012, and PSY was able to set a record as the first video in the history of the Internet to surpass 1 billion views. This means the video in 2012 averaged around 300,000 views a day. It peaked at #2 on the Billboard Hot 100. In addition, it topped the music charts in over 30 countries.
Total YouTube Views: 3,996,315,481
BLACKPINK – Ddu-Du Ddu-Du
In November of 2019, BLACKPINK’s Ddu-du Ddu-du became the first Kpop group music video to hit 1 billion views on YouTube. They were able to get to 1 billion views on YouTube in just a little under 17 months! It is currently the most-viewed Kpop music video by a Korean group on YouTube.
Total YouTube Views: 1,511,618,022
PSY – GENTLEMAN
If people thought PSY’s Gangnam Style was just a one-hit-wonder, PSY was able to prove them wrong with Gentleman. In October of 2016, Gentleman passed 1 billion views on YouTube. When it was first released in 2013, it was the most viewed music video that year.
Total Views on YouTube: 1,387,069,251
BLACKPINK – Kill This Love
When Kill This Love was released in 2019, no one thought it would hit 1 billion views before 2021. However, they surpassed the 1 billion views on YouTube in September of 2020. BLACKPINK became the first Kpop group to have two music videos with over 1 billion views. It was just as quick as Ddu-du Ddu-du (17 months). It is considered not only BLACKPINK’s best music video but also one of the best Kpop music videos of all time.
Total Views on Youtube: 1,225,165,402
BTS – DNA
When BTS’s DNA passed 1 billion views on YouTube, they made history. They became the first Kpop Boy Group to surpass 1 billion views on YouTube. DNA is one of their most popular songs and was released back in September of 2017. Since then their videos consistently break the 100 million views mark within 24 hours of their release. The song became BTS’s first entry on the Billboard Hot 100 peaking at #67.
Total Views on YouTube: 1,214,543,842
BTS Boy With Luv
2019-2020 was a huge year for BTS. Boy With Luv was a huge success in the States and helped the music video surpass 1 billion views on YouTube. It took the song a little over 18 months to do it. This was BTS’s second music video to accomplish this and it sure won’t be their last. The song was such a huge hit in the United States that BTS became the first Korean act to perform on Saturday Night Live.
Total Views on YouTube: 1,155,982,444
BLACKPINK – BOOMBAYAH
BLACKPINK’s Boombayah became their 3rd music video to pass 1 billion views on YouTube. It took over 4 years but in 2020 it happened. Boombayah is one of the two main tracks of Square One, BLACKPINK’s debut single album.
Total Views on YouTube: 1,126,654,483